il splick•it reached a major milestone, our tenth “powered by splick•it” app, live for both iPhone and Android. It’s one of those moments that if we’re not careful we’ll forgot to take note of – mainly because we’ll have several more apps live very soon. In addition to taking a minute to be proud of an outstanding team effort, it’s also worth looking at how we arrived at this milestone.
First, we have a great team of believers. Our team knows what consumers want and can’t get enough feedback from the market. Our team lives and breathes mobile. At splick•it we eat our own dog food every day (we love to use splick•it)! With the exception of a few conference room phones we don’t even use good old fashion telephones – we’re all about mobile. I’m proud to say we’ve got the best team in the business.
The second ingredient was partnering with great brands that want to bring mobility to their customers. New products don’t succeed without early adopters. Customers who see the future and want to lead the rest. In our case, restaurateurs in touch with their consumers. Restaurateurs that understand mobile will take speed and convenience to the next level. Restaurateurs that understand mobile is a new way to connect with their customers.
And finally, it took a lot of hard work and little luck. It’s strange that most of our team found splick•it and fell in love. That love quickly became hard work. Late nights upgrading software. Early mornings testing mobile apps. Iterating twice every 24 hours in some cases. In addition to the common thread of passion for the business most of us found each other via our network. We didn’t go out and recruit. Gravity found us the right people at the right time. I’m not convinced it was destiny, but it’s certainly good fortune.
We’re excited to see what the next 6 months brings. More partners, more consumers, and big leaps in mobile innovation for both. Thanks to ALL those that were a part of this great milestone!