Leveraging Analytics For More Strategic Marketing Campaigns

Ryan Trauthblog, mobile-ordering, online-ordering

The world of mobile and online ordering is ripe with businesses looking to claim a stake in the crowded restaurant industry. Budgets, companies’ sizes, and niches may vary but their unflinching (and often contagious) optimism pervades the scene. Optimism alone, however, does not guarantee a significant ROI for your mobile investment. How can you make sure that your mobile strategy is … Read More

Ryan TrauthLeveraging Analytics For More Strategic Marketing Campaigns

Use Employees As Your Brand Ambassadors

Ryan Trauthblog, Clients

Developing a branded mobile-ordering app is a must for restaurants looking to excel in the competitive restaurant industry. Especially for millennials, mobile phones are how they connect to brands. Apps drive revenue, open up potential for new marketing initiatives, generate behavioral and sales data to measure effectiveness of initiatives, and satisfy customers’ expectation for instantaneous gratification. An app will augment restaurant operations, but … Read More

Ryan TrauthUse Employees As Your Brand Ambassadors

Free Webinar On Growing Your Restaurant Business With Beacon Technology Available For Download

Ryan Trauthblog, mobile-ordering, online-ordering

Just last week the Splick.it-sponsored webinar Using Beacon Technology and Geofencing In Your Restaurant was made available for free download at FastCasual.com. The download gives those who missed our first session a second chance to buff up on how the groundbreaking technology can help bolster consumer engagement, develop customer relationships, and enhance operations. Splick.it SVP of Marketing and Sales Anke … Read More

Ryan TrauthFree Webinar On Growing Your Restaurant Business With Beacon Technology Available For Download

Tips For Becoming A Great Restaurant Brand

Anke Corbinblog, UncategorizedLeave a Comment

I was recently reading AdWeek’s “The Best Perceived Brands” where Subway was listed as a top 10 brand.  What makes Subway so appealing to consumers? I’ve spent a lot of time thinking about and synthesizing what qualities contribute to becoming a truly great brand. Here is a list of common traits and some tips to help your restaurant reach its … Read More

Anke CorbinTips For Becoming A Great Restaurant Brand