Tips For Becoming A Great Restaurant Brand

Anke Corbinblog, UncategorizedLeave a Comment

I was recently reading AdWeek’s “The Best Perceived Brands” where Subway was listed as a top 10 brand.  What makes Subway so appealing to consumers? I’ve spent a lot of time thinking about and synthesizing what qualities contribute to becoming a truly great brand. Here is a list of common traits and some tips to help your restaurant reach its … Read More

Anke CorbinTips For Becoming A Great Restaurant Brand

A framework for measuring and monitoring mobile app loyalty

Anke Corbinblog, UncategorizedLeave a Comment

As featured on Fastcasual.com When we hear the term “loyalty” from restaurant owners, they are usually referring to a tactical program like rewarding customer purchases with points that ultimately allow them to earn free food. Points are an important part of a mobile loyalty program but earning and sustaining a customer’s real allegiance is in fact much more complex. Native mobile … Read More

Anke CorbinA framework for measuring and monitoring mobile app loyalty

How To Integrate Mobile and Traditional Marketing

Anke Corbinblog, news-events, Uncategorized

You’ve Got A New App, Now What? For many restaurants, having a branded mobile app is fairly new and it is often underutilized or forgotten when planning traditional marketing campaigns. This can cause frustration for customers who expect mobile and online ordering, payment, loyalty programs and promotions to be fully integrated parts of a unified brand experience. Your customers don’t care … Read More

Anke CorbinHow To Integrate Mobile and Traditional Marketing

Splick.it Featured in Street Fight Magazine- 6 Tools to Add Menus To Mobile Apps

Anke Corbinblog, Media, news-events

According to a recent Street Fight Magazine article, data from a 2014 JIWire survey confirms that 33% of consumers say the are more influenced by online menus and they drive more traffic to restaurants than coupons and giveaways combined. With mobile adoption growing rapidly, they list several companies that empower restaurants to offer menus and ordering on mobile phones. Splick.it … Read More

Anke CorbinSplick.it Featured in Street Fight Magazine- 6 Tools to Add Menus To Mobile Apps

Jersey Mike’s featured in FastCasual.com article for mobile app

adminblog, Media, news-events

Jersey Mike’s was recently featured in an article on FastCasual.com for their iPhone and Android apps, which include not only digital ordering but also loyalty program management, launched this past fall. Splick.it is proud to have helped increase Jersey Mike’s sales through this innovative app. This ‘super app’ takes Splick.it’s core technology for ordering, payments, and marketing tools, and integrated … Read More

adminJersey Mike’s featured in FastCasual.com article for mobile app

Splick.it Selected as Finalist in Colorado Companies to Watch Award

adminblog, Media, news-events

Splick.it is pleased to announce that this year, our company has been chosen as one of the finalists in Colorado Companies to Watch, an awards program honoring companies across the state of Colorado that demonstrate innovation, create quality jobs, and are fast growing. This prestigious program receives thousands of nominations every year and out of those, 106 companies are chosen … Read More

adminSplick.it Selected as Finalist in Colorado Companies to Watch Award

10 Ways Mobile Payments are the Changing Face of Retail

adminblog, news-events

Marketing for conventional retailers and restaurants is in a state of flux and is constantly changing. First it was all about social media and now mobile is the topic du jour. Companies are having to adjust their marketing strategies to adapt to changes in consumer behavior. Mobile is truly changing the game, especially related to commerce. Below are some of … Read More

admin10 Ways Mobile Payments are the Changing Face of Retail

Best practices for digital commerce on FastCasual.com

adminblog, news-eventsLeave a Comment

Splick.it SVP of Sales and Marketing Anke Corbin recently published an article on FastCasual.com detailing the ins and outs of digital commerce best practices. Turns out it takes more than just a sound strategy and sharp execution.  Successful digital commerce starts with an organizational philosophy that each and every team member lives by. Learn more by reading the whole article … Read More

adminBest practices for digital commerce on FastCasual.com

Aviation: One on One with Splick.it Co-Chairman Jeff Potter

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Ever wonder why the former CEO of Frontier Airlines would join the Splick.it team as an investor, co-chairman of the board and to manage the non-traditional business division? Imagine you’re running late to your flight, the lines at the restaurants are long and you don’t have enough time to grab something to eat. A bag of chips on board is … Read More

adminAviation: One on One with Splick.it Co-Chairman Jeff Potter

National Restaurant Association Survey Confirms the Value of Restaurant Ordering Mobile Apps

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A recent study by the National Restaurant Association (NRA) proves the growing value of mobile restaurant ordering apps. Consumers want to use their phones to order and pay for meals, and many restaurants are eager to catch up with the demand. To a large extent, the driving force behind these developments is a desire for speed and convenience. Customers want to avoid … Read More

adminNational Restaurant Association Survey Confirms the Value of Restaurant Ordering Mobile Apps