Leveraging Analytics For More Strategic Marketing Campaigns

Ryan Trauthblog, mobile-ordering, online-ordering

The world of mobile and online ordering is ripe with businesses looking to claim a stake in the crowded restaurant industry. Budgets, companies’ sizes, and niches may vary but their unflinching (and often contagious) optimism pervades the scene. Optimism alone, however, does not guarantee a significant ROI for your mobile investment. How can you make sure that your mobile strategy is … Read More

Ryan TrauthLeveraging Analytics For More Strategic Marketing Campaigns

Use Employees As Your Brand Ambassadors

Ryan Trauthblog, Clients

Developing a branded mobile-ordering app is a must for restaurants looking to excel in the competitive restaurant industry. Especially for millennials, mobile phones are how they connect to brands. Apps drive revenue, open up potential for new marketing initiatives, generate behavioral and sales data to measure effectiveness of initiatives, and satisfy customers’ expectation for instantaneous gratification. An app will augment restaurant operations, but … Read More

Ryan TrauthUse Employees As Your Brand Ambassadors

Free Webinar On Growing Your Restaurant Business With Beacon Technology Available For Download

Ryan Trauthblog, mobile-ordering, online-ordering

Just last week the Splick.it-sponsored webinar Using Beacon Technology and Geofencing In Your Restaurant was made available for free download at FastCasual.com. The download gives those who missed our first session a second chance to buff up on how the groundbreaking technology can help bolster consumer engagement, develop customer relationships, and enhance operations. Splick.it SVP of Marketing and Sales Anke … Read More

Ryan TrauthFree Webinar On Growing Your Restaurant Business With Beacon Technology Available For Download

Tips For Becoming A Great Restaurant Brand

Anke Corbinblog, UncategorizedLeave a Comment

I was recently reading AdWeek’s “The Best Perceived Brands” where Subway was listed as a top 10 brand.  What makes Subway so appealing to consumers? I’ve spent a lot of time thinking about and synthesizing what qualities contribute to becoming a truly great brand. Here is a list of common traits and some tips to help your restaurant reach its … Read More

Anke CorbinTips For Becoming A Great Restaurant Brand

A framework for measuring and monitoring mobile app loyalty

Anke Corbinblog, UncategorizedLeave a Comment

As featured on Fastcasual.com When we hear the term “loyalty” from restaurant owners, they are usually referring to a tactical program like rewarding customer purchases with points that ultimately allow them to earn free food. Points are an important part of a mobile loyalty program but earning and sustaining a customer’s real allegiance is in fact much more complex. Native mobile … Read More

Anke CorbinA framework for measuring and monitoring mobile app loyalty

How To Integrate Mobile and Traditional Marketing

Anke Corbinblog, news-events, Uncategorized

You’ve Got A New App, Now What? For many restaurants, having a branded mobile app is fairly new and it is often underutilized or forgotten when planning traditional marketing campaigns. This can cause frustration for customers who expect mobile and online ordering, payment, loyalty programs and promotions to be fully integrated parts of a unified brand experience. Your customers don’t care … Read More

Anke CorbinHow To Integrate Mobile and Traditional Marketing

Splick.it Featured in Street Fight Magazine- 6 Tools to Add Menus To Mobile Apps

Anke Corbinblog, Media, news-events

According to a recent Street Fight Magazine article, data from a 2014 JIWire survey confirms that 33% of consumers say the are more influenced by online menus and they drive more traffic to restaurants than coupons and giveaways combined. With mobile adoption growing rapidly, they list several companies that empower restaurants to offer menus and ordering on mobile phones. Splick.it … Read More

Anke CorbinSplick.it Featured in Street Fight Magazine- 6 Tools to Add Menus To Mobile Apps

Jersey Mike’s featured in FastCasual.com article for mobile app

adminblog, Media, news-events

Jersey Mike’s was recently featured in an article on FastCasual.com for their iPhone and Android apps, which include not only digital ordering but also loyalty program management, launched this past fall. Splick.it is proud to have helped increase Jersey Mike’s sales through this innovative app. This ‘super app’ takes Splick.it’s core technology for ordering, payments, and marketing tools, and integrated … Read More

adminJersey Mike’s featured in FastCasual.com article for mobile app

Splick.it Selected as Finalist in Colorado Companies to Watch Award

adminblog, Media, news-events

Splick.it is pleased to announce that this year, our company has been chosen as one of the finalists in Colorado Companies to Watch, an awards program honoring companies across the state of Colorado that demonstrate innovation, create quality jobs, and are fast growing. This prestigious program receives thousands of nominations every year and out of those, 106 companies are chosen … Read More

adminSplick.it Selected as Finalist in Colorado Companies to Watch Award